Youth
Changing the World One Day at a Time, Transitioning from Conventional
to Conscious $15,000 worth of eco prizes to the PGC 2012 Champion
SAN FRANCISCO (Sharewellnewswire.com) September 4, 2012 - Youth led non-profit Teens Turning Green (TTG) is mobilizing high school and college students in the U.S. and around the world to green their lifestyles through Project Green Challenge 2012. PGC is a 30-day eco lifestyle challenge with major support from eBay
Green, Natracare, Nature’s Path and Whole Foods Market.
Starting October 1st through the 30th participants will take on a
challenge a day, each focused on a unique theme aimed at building a
powerful, diverse and far reaching movement of change makers. The goal
is to inspire youth across the planet to transition from conventional
to conscious living by taking small steps that will help sustain a
healthy and just world.
Throughout
the month of October, daily challenges will be outlined on
ProjectGreenChallenge.com and in emails sent each morning to students
registered for PGC 2012. Participants will share their responses and
experiences on the website and TTG’s social media, acquiring points and
prizes throughout the process. Participants that complete the 30-day
Challenge can apply for the challenge finals - Green University. Up to
12 finalists will be selected to attend Green University, a three-day
eco-summit held in the Bay Area, (Northern California) from November 30
– December 2.
Finalists
will be flown to San Francisco where they will work with esteemed eco
leaders, present experiences from their 30-day Challenge, and work
together to create unique platforms for social action. These platforms
will then be implemented by TTG and youth worldwide in 2013. Green
University will culminate with the selection of the Project Green
Challenge Champion by a panel of judges. The champion will win a uniqueGrand Prize package
valued at $15,000, including a $5,000 Green Award from Natracare, a
$2,000 Nature’s Path “Get on the Path Ambassador Start Up Kit”
including a fold up bicycle, a trip to the Natural Products Expo in
Anaheim from Aubrey Organics, $1,000 gift cards from eBay Green, Whole
Foods Market, and The Container Store, an Organic Mattress from OMI,
head-to-toe eco makeover including clothing, and body care products,
along with an awesome selection of eco items to inspire the path to
green.
“The
challenge aims to raise awareness amongst our generation about
conscious living, informed consumption, and the collective impact of
individual actions. The idea started as a way to empower my friends and
peers to take action in their own lives and on their school campuses,”
said Erin Schrode,
21, co-founder of TTG. “We want to inspire everyone to make simple, fun
changes that will have a lasting impact on our health and that of the
planet.”
The
PGC goal is hundreds of schools and thousands of students from every
corner of the planet working to become informed, mobilized, and be the
change they want to see in the world.
Schrode,
along with her mother, TTG founder and Executive Director Judi Shils,
and 11 interns spent the summer developing the challenges,
partnerships, and an outreach database of schools that numbers more
than 5,000. Some of the schools signed on include Cal Poly, Drexel
University, Brown University, Johns Hopkins University, Ohio State
University, New York University, Virginia Teach, University of
California Santa Barbara, University of Arizona, Villanova University,
University of Nebraska, University of Georgia, University of San Diego,
University of Buffalo, Webster University and many others…
PGC 2011,
the inaugural year for this global initiative, saw 2,600+ students sign
up to participate, representing 510 campuses, in 48 states and 21
countries. This past year, the TTG team worked with students around the
country to build out social action platforms developed at PGC 2011 including a focus on ethical fashion, conscious paper, Green Dorm, sustainable food, and the Right to Know College Road Tour supporting the labeling of GMO food.
“The global response to the PGC 2012 initiative from students, school leaders, businesses,
and non profit organizations has been vast and inspiring, demonstrating
that where there is a will to collaborate, there is a way to sustain
our planet! It is unique to have businesses who typically compete,
working together. With this spirit the change in practice and process
will come to pass in our daily lives, on school campuses, and in our
communities”, said Judi Shils Founder and Executive Director of Teens
Turning Green.
For more information, to sign up, and get involved, visit ProjectGreenChallenge.com or call 415.289.1001.
Project Green Challenge 2012 Sponsor Team
Silver Sponsors include; Aubrey Organics, Desert Essence, Dr. Bronner’s Magic Soaps, John Masters Organics, Juice Beauty, Keep A Breast Foundation, Kejriwal USA, Guayaki Yerba Mate
Bronze Sponsors include; EO Products, Green Smart, Niman Ranch, Rainbow Light, Swisspers Organic, The Container Store, U-Konserve.
Non Profit Partners include: Global Action Through Fashion, GreenAmerica.org, Labelgmos.org, Whole Foods Market Whole Kids Foundation, Women’s Voices for the Earth, Global Green, National Student Day
Media Partners include: Whole Living Magazine, CSR Wire, Earth 911, Ecofabulous.com, PracticallyGreen.com, Organic Beauty Talk, GretaGuide.
About:
Teens Turning Green is
a student led movement devoted to education and advocacy around
environmentally and socially responsible choices for individuals,
schools, and communities. TTG seeks to promote global sustainability by
identifying and eliminating toxic exposures that permeate daily life,
often unknowingly, yet threaten public and environmental health. What
began in California in 2005 now has a presence at elementary, middle
and high schools, universities, and student organizations across the
United States, and around the world as well as a strong virtual
platform and media presence. Chapters nationwide lead grassroots
efforts that aim to raise awareness, encourage behavior change, and
lobby for policy that will lessen local and global impact.
Natracare stands
for more than just organic and natural products. For more than 23
years, the award winning, ethical company has been committed to
offering organic and natural solutions for personal health care that
leave a soft footprint on the earth out of respect for our future
generations. Products use only organic and natural materials that meet
the highest organic, environmental and biodegradable standards, sourced
from raw material producers that manage and monitor resources
respectfully and share our principles. Natracare’s vision is to be a
worldwide symbol for quality, innovation, and ethics, available to all
women as the natural choice for a healthy lifestyle and environment.
Natracare
is hugely proud to be a sponsor of Project Green Challenge. This
youth-led project is already inspiring and mobilizing the masses from
all different backgrounds and regions across the US, to engage and
involve them in environmental issues. As a brand of organic and natural
feminine hygiene products we advocate that small and thoughtful daily
choices are the way towards an eco-friendly lifestyle. Through the
Challenge, the participants of will gain valuable insights and wisdom
that will provide them with the tools to become more discerning
consumers in their daily lives and more engaged in their impact on our
world.
Nature’s Path Founded
in 1985, Nature’s Path Organic Foods is headquartered in Richmond,
British Columbia and employs more than 350 people at its four
facilities in Canada and the United States. The privately held,
family-owned company produces breakfast foods and snacks sold in
specialty foods stores and retailers in 40 countries around the world.
The company’s innovative brands include Nature’s Path®, Flax Plus,
EnviroKidz®, and Optimum®. Visit Nature’s Path online at naturespath.com, facebook.com/ naturespath. For the latest news and updates, follow us on twitter: @naturespath and @envirokidz.
eBay Green As
the world’s largest marketplace for used, refurbished and vintage
goods, eBay’s biggest opportunity lies with its buyers and sellers—the
millions of people that make up the eBay community worldwide. Now over
300,000 strong, eBay Green Team members make up a vibrant community,
committed to a greener lifestyle of better products, better business,
and a better way of living. As all of us at the eBay Green Team know –
real positive environmental impact happens when people make seemingly
small, eco-friendly choices on a regular basis. As we’ve seen from the
efforts of our 300,000 eBay Green Team members, this impact can really
add up!
Whole Foods Market Back
in 1980, Whole Foods Market started out with one small store in Austin,
Texas. Today, it is the world’s leader in natural and organic foods,
with more than 300 stores in North America and the United Kingdom. WFM
seeks out the finest natural and organic foods available, maintains the
strictest quality standards in the industry, and has an unshakeable
commitment to sustainable agriculture.
Source: http://www.sharewellnewswire.com/teens-turning-green-launches-project-green-challenge-2012-2656.htm/#ixzz25ZTVLho6
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